Nollywood actress, Ibironke Ojo-Anthony, higher is known as Ronke Oshodi-Oke, has lauded YouTube for resolving long-standing advertising and marketing and marketing and royalty challenges in Nollywood.
Twinny News reports that the thespian, in a up to date interview on the ‘Nollywood on Radio’ podcast, admitted that filmmakers struggled to rating royalties after movie production.
She highlighted how the shift to producing motion photos for YouTube has fundamentally changed the commerce by empowering actors and whisper material creators to manipulate the total production chain and, crucially, to defend all associated earnings.
She said, “Before, it venerable be very sophisticated earlier than to rating royalties if you occur to like a movie. We had been managing and making an strive..
“Thank God now that you just’ve got your like YouTube. Now you are your like marketer, you are your like producer, you are your like govt producer, you enact all the pieces to your like.
“You is probably no longer owing any one, nobody is owing you the leisure. For that reason all americans looks to be having their very like YouTube. You enact no longer owe nobody explanation.”
In various records, actress Mary Njoku has raised concerns over how other folks expend social media.
The mom of three, in a post on her Instagram web page, wondered why disaster and tragedy are continuously became entertainment.
She wired that whereas social platforms had been great tools in various parts of the area for activism, justice, and community constructing, the same can’t be said for Nigeria.
In accordance to her, many folks are now more targeted on clout, rapid fame, and virality than on exhibiting empathy.
Njoku frowned at how human struggling is always repackaged as skits and the procedure in which tragedies are became trending videos.
She said she in most cases avoids social media because of it has turn into stuffed with noise, the set apart struggles and disaster are handled as whisper material in resolution to being taken seriously.
© 2025 Twinny News, a division of Polance Media Inc. Contact us via [email protected]
